Retail analytics platform

- HTC -

Analyze Big Data to Get Results

Field researchers can provide valuable insight into the local retail landscape. But they have to be equipped with the right tools.

To fully understand the evolution of HTC as a brand, you have to visit the stores that sell the brand. Field researchers talk to sales employees, look at local factors, and check store presentation. HTC asked us to build an application that supports the field researchers in their daily activities. We came up with HTC discovery; and app that offers maximum data collection flexibility, and lets HTC easily review all gathered information.

htc discovery inlog
htc discovery home
htc discovery store overview

swiss FIELD RESEARCHERS army knife TOOL APP THING

Discover what the local world has to offer.

Using this custom tool, a field researcher can schedule store visits, hold store personnel surveys, and check the state of Point of Sale material and the functionality of demo devices. The application creates involvement of store personnel and stimulates sales. The collected data lets HTC monitor channel retail execution and quickly identify and solve store issues.

htc discovery store overview
htc discovery specialist
htc discovery specialist
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